TV STATIONS · STATION GROUPS · REP FIRMS
Great relationships.
Even better TV sales.
Bring the people, the pipeline and the media plan together. One connected workspace, from the first conversation to the next renewal.
Built for the way media teams sell.
A LITTLE CONTEXT. A BIGGER PICTURE.
Not a collection of tools.
A connected sales story.
Scroll to bring the story together.
GET A FEEL FOR IT
Your whole sales day. In one place.
Try a different perspective. The same campaign keeps your people, plans and delivery connected.
Discovery1
Proposal1
Confirmed1
01THE SELLER WORKFLOW
Broadcast sales software built around the way a TV deal moves.
A TV deal passes through many hands. The seller builds the avail, the buyer reviews the proposal, the order is placed and revised, makegoods are negotiated and finance prepares the invoice. When each step lives in a different spreadsheet or inbox, details slip between handoffs.
- Avails and rate cards
Plan weekly spot allocations with editable rates, drawing program pricing and rate tiers from versioned rate cards.
- Inventory and programming checks
Review availability, oversell warnings and the spots a programming change affects before you commit.
- Branded proposals and buyer review
Share a defined proposal version with your company branding, record the buyer’s response and keep the history.
- Orders and revisions
Handle manual and partner orders, review each revision and keep the booking linked to its campaign.
- Makegoods and approvals
Build replacement offers, route makegood, commercial and credit decisions to reviewers, and track open commitments.
- Post-buy, billing and receivables
Reconcile aired spots, compare sold and delivered audiences, prepare billing and follow up on what is still owed.
How it works
Kpree is TV station sales software that keeps those steps connected to the same campaign. Rates and weekly spots carry from the avail into a branded proposal, the agreed version stays on file, and order revisions, makegoods and billing preparation follow from there.
02RELATIONSHIPS AND PIPELINE
Keep TV sales relationships moving to the next step.
Selling TV is as much about relationships as inventory. Kpree keeps advertisers, buyer agencies, contacts and account teams beside the opportunities they belong to, so a seller can review the account before the next call.
- Opportunity pipeline
Move deals through stages with deadlines and next steps that stay visible to the seller and manager.
- Discovery briefs
Capture what the client needs, confirm the brief with them and bring the details into the plan.
- My Day
Start the day with tasks, meetings, activity and deadlines gathered in one view.
- Manager one-on-ones
Prepare an agenda for each seller, revisit earlier commitments and turn them into follow-up tasks.
How it works
Opportunities track value, stage, a required next step and response deadlines. When a deal is lost, the seller records a structured reason, which gives sales managers something concrete to review with the team.
Fewer handoffs.
03REVENUE AND REPORTING
Know where the month stands and what to do about it.
General sales managers and station-group leaders need the number without rebuilding a spreadsheet. Dashboards and the Performance view show revenue, goal attainment, pacing and pipeline, along with account changes and follow-up priorities that explain why an account needs attention.
- Smart Reports
Start from 12 templates spanning inventory, airings, makegoods, billing, pacing, pipeline, approvals and political work.
- Scheduled delivery
Save a report’s filters, schedule it daily, weekly, monthly or quarterly, and share results through secure email links.
- Exports
Download report results as CSV, Excel or PDF where the report supports it.
- Growth and renewal signals
Flag declining spend, ending campaigns and renewal opportunities, with the reason each one was raised.
How it works
Forecasts sit beside weighted pipeline and monthly goals, and historical snapshots show how the outlook has changed over time.
04AUDIENCE RESEARCH
Bring audience research into the pitch.
Kpree works with the Nielsen or Comscore data your organization is licensed to use. Sellers and researchers can rank stations and programs, compare audiences head to head, and review trends, demographics, composition and audience flow.
How it works
Build planning projections, then export the research or turn it into a branded presentation for the client meeting. Estimate broadcast reach and frequency too; those figures are model-based planning estimates, not measured unduplicated audiences.
05SYSTEMS AND SECURITY
Connected to traffic, programming and ratings, with access you control.
Kpree brings WideOrbit and Imagine traffic inventory into the sales workflow, Titan programming into rate cards and avails, and licensed Nielsen and Comscore data into research. If your station uses a different traffic system, tell us about it and we can discuss an integration.
- TIP 6.0.0 partner workflows
Exchange inventory avails, RFPs, proposals, orders, makegoods and invoices through configured partner workflows.
- TVB 3.2 interchange
A separate format for configured partner profiles, handled apart from TIP.
- Calendars
Google Calendar and Microsoft 365 calendar and activity workflows keep meetings close to the accounts they concern.
- Receivables visibility
See payment status from QuickBooks Online or Workamajig alongside the account and campaign.
- Company sign-in and MFA
Sign in through SAML 2.0 or OpenID Connect, with authenticator MFA and passkeys.
- Provisioning and audit history
Manage users with SCIM 2.0, revoke sessions and access, and review a history of important changes.
How it works
Access follows each person’s role and their station, agency or organization scope, so sellers, managers, traffic and finance see the work they are responsible for. Your organization’s setup determines which options are turned on.
Fewer handoffs.
What does Kpree cover for a TV station sales team?
Avails and rate cards, branded proposals and buyer review, orders and revisions, makegoods and approvals, post-buy reconciliation, billing preparation and receivables. CRM, audience research, forecasting, Smart Reports and political recordkeeping are part of the same workspace.
Does Kpree work with our traffic system?
Kpree brings WideOrbit and Imagine traffic inventory into the sales workflow, so sellers review availability next to the plan. Running something else? Email support@kpree.com with the system name and we will look at an integration.
Which ratings data can we use?
The Nielsen or Comscore audience data your organization is licensed to use. It supports rankers, comparisons, projections and the audience estimates on avails. Reach and frequency figures are planning estimates built on model assumptions.
Does Kpree support TIP 6.0.0 and TVB 3.2 electronic trading?
Kpree supports TIP 6.0.0 for configured partner workflows covering inventory avails, RFPs, proposals, orders, makegoods and invoices. TVB 3.2 interchange is a separate format for configured partner profiles. Each partner’s setup determines which actions are available and which credentials are needed.
Can station groups and rep firms control who sees what?
Yes. Permissions follow each person’s role and their organization, agency and station scope.
How is Kpree priced?
Pricing and rollout are agreed directly with each organization. Book a demo or email support@kpree.com with your station, group or rep firm, the workflows you want to improve and the systems you use today.
YOUR TEAM. YOUR WORKFLOW.
Let’s make
your next chapter
a connected one.
Show us how your team sells. We’ll show you where Kpree can make the work easier.
support@kpree.com